Boomers are taking control of their finances – unless banks demonstrate how their products help, they will become a casualty of newly engaged boomers looking for change.
For most boomers, the recession has not had a major impact on their retirement hopes – because their retirement hopes were always modest. The recession and stock market losses may have forced a few baby boomers, particularly moderately wealthy boomers, to adjust their image of retirement. However, almost three-quarters of baby boomers have less than $100,000 in investable assets. For these “mass market” boomers, the stereotypical pre-recession image of retirement was always far outside of their financial means. Mass market boomers have modest retirement expectations: they will reduce their living expenses, continue to work part-time, and travel very little. Read More »

Today’s post isn’t really Operations related. In fact it’s not necessarily Financial Services related though it is related to finance…sort of. It’s really about spending and consumer behavior. My colleague,